Maserati and Barbie are collaborating on a limited-edition Grecale Trofeo SUV, with 10 percent of the sale price benefitting the Barbie Dream Gap Project. The Barbie Maserati Grecale Trofeo was developed by Fuoriserie, Maserati’s inhouse customization department, and unveiled as part of Neiman Marcus’ Fantasy Gift Guide for the tidy sum of $330,000.
To put the things in perspective, a base Grecale Trofeo starts at $102,500. However, if you are inclined to purchase a limited-edition version of the SUV, head to your local Neiman Marcus, or let your fingers do the walking and hit up their website.
“With a legacy of influencing style and culture, this luxe ride is inspired by female empowerment and the pink phenomenon known as ‘Barbiecore.’ The iconic Barbie pink hue covers the sculpted lines of the exterior and, in true Barbie style, is sealed with an iridescent topcoat revealing an unmistakable rainbow effect,” per the Neiman Marcus listing. “Complementing the eye-catching exterior, the interior features black leather seats with pink leather accents throughout.”
Only one Barbie Maserati Grecale Trofeo is available in the United States. As mentioned above, 10 percent of the sale price will benefit the Barbie Dream Gap Project, a global initiative to help provide equal opportunities and remove barriers for girls.
As this is a Maserati, it has performance to match its overall savoir faire (even in SUV-guise) thanks to the 3.0-liter V6 Nettuno engine that produces more than 500 horsepower. The engine is paired to an eight-speed ZF automatic transmission. According to Maserati, the Trofeo goes from 0-60 mph in 3.6-seconds and has a top speed of 177 mph.